Thinking comes before action
Good strategy starts with how you think, not what you produce.
Why Dandylion
Dandylion is named after the dandelion — a resilient, adaptive system built to grow in uncertain conditions.
The same logic underpins how we think about business strategy.
The Strategy
The dandelion strategy applies systems thinking to business — helping organisations grow through adaptability, distributed decision-making, and resilience rather than reliance on a single point of control.
From time to time, we publish thinking tools, strategic guidance, and frameworks that reflect how we work.
These aren’t templates or prescriptions. They’re lenses — ways of seeing situations more clearly, asking better questions, and making stronger decisions.
They’re designed to support thinking, not replace it.
On frameworks and guidance
What matters?
Clear thinking doesn’t eliminate uncertainty. But it does reduce confusion, misalignment, and rework.
When how you think is coherent, everything else becomes easier:
Strategy aligns
Communication sharpens
Decisions hold
That’s the standard we hold ourselves accountable to.